The impact of IoT on mobile app development [Infographic]

Source: jaxenter IoT is requiring software developers to gain a thorough understanding of not just their apps, but also the technology of things with which apps are connecting. This infographic explores how mobile app development is likely to be influenced...

Beacon Technology Market Cruising Into The Billionosphere

Source: sensorsmag Global Market Insights sees the beacon technology market growing beyond $25 billion by 2024. According to the researchers, this growth is attributed to increasing penetration of smartphones and a need for location-based proximity...

Returns And Retargeting: 4 Post-Holiday Marketing Tips

Source: dmnews The holiday season is over, and now companies are left with clearing out their inventory and looking ahead into the new year. Oh, and dealing with all those pesky returns, of course. According to a recent Sumo Heavy report, one out of four...

The future of app marketing: Shifting from a B2C to B2B2C model

Source: Mobile Marketer Mobile app developers are facing a tough challenge. As comScore pointed out, consumers spend about half of their time with digital media using smartphone apps, but they're far less likely than they once were to download new ones. In...

3 Things to Watch in Healthcare 2018

Source: electronics360 Every day, more technological solutions are introduced into hospital and other healthcare settings. Forrester Research reports that healthcare organizations are forecast to increase their spending on information technology in 2018 by...

Mobile applications: trends to watch out for in 2018

Source: YourStory For businesses, mobile apps are no more just nice to have; they are a necessity as they increase usability, scale up sales, meet customer demands, and also build brand awareness. With over 250 billion free apps having been downloaded in...